In 2016 I was running my family business and I adopted a dog and named her Willow. She would come to work with me every single day, and quickly she became my soul dog. For me, she was the dog that got me through my 20's, college, good days/bad days and all that comes in between.

After several years of working with my families business, I decided to start something of my own. I opened my first storefront boutique in a coastal town in Georgia, under Fast Forward to Gorgeous. I was so excited to start a new chapter, and Willow was right there beside me through it all.

Not long after opening my store, I met my now husband and his job took us to a new state, so I closed my storefront and took it online. I loved my former business name, but I wanted this business to mean something in every way, so I rebranded to Wild Willow Customs after my sweet girl.

Wild Willow represents love, family, and heart in all that we do. We lost Willow suddenly in 2024, but we're determined to carry her with us every single day in our hearts and in this business. When you shop with us you're supporting a small, woman-owned business, a military family, people who care, and we couldn't be more grateful to have you here!